For Immediate Release

For more information contact:
Robert Trenck – VP Marketing
CTB Consulting
800-226-2939 ext. 224


CTB Consulting Helps Webhouse Club
Streamline for Rapid Growth

Park Ridge, NJ - July 25, 2000 - Webhouse Club, the licensee that offers the “Name Your Own Price(sm)” service for Grocery and Gasoline products, has engaged CTB Consulting to reduce the time and manpower required to reconfigure and introduce new production ready Web applications to over 250 e-commerce application servers.

Webhouse Club added a sophisticated server test and release process to their IT infrastructure in response to the phenomenal growth of their web-based business. The original labor-intensive process for reconfiguring servers and releasing new code to production proved inadequate for this growth. The new process developed and implemented with CTB will automate the process, reducing the time required to deploy new servers and nearly eliminate the dependence on high-priced engineer-level staff for updates.

CTB Consulting implemented similar automation projects on non-Web platforms for Merck Pharmaceuticals, Inc. and the Philip Morris Corporation.

Founded in 1990, CTB Consulting specializes in applying technology to improve business processes. CTB works with mid- to large-size organizations and specializes in defining the business return for potential projects through well-defined proposals. CTB focuses on project management, financial reporting, messaging, collaboration, and workflow systems, and IT infrastructure analysis. CTB is a Microsoft Certified Solution Provider, a member of the Citrix Solutions Network, and a Hyperion Alliance Partner.

CTB Consulting is headquartered in Park Ridge, NJ and can be reached at 800-226-2939, or by sending email to Their website is

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© 2000, CTB Consulting, Inc.